Find us next to Gucci.

FirenzeHidden gem

Your chic
hidden gem
in the heart
of Florence.

Discover SÉYLI, a carefully curated boutique where effortless fashion meets Made in Italy craftsmanship and personalized leather goods — with pieces you won’t find everywhere.

Come for the discovery. Leave with something uniquely yours.

Ivory blouse with delicate trim and soft pink trousers
Woman wearing a blush-pink tailored dress

02 — The Bottega

Personalized in Florence. Made yours at SÉYLI.

Make it
yours.

A little piece of Florence, made personal.

Choose your SÉYLI leather piece. Choose your initials. Then watch it become uniquely yours.

At The Bottega, our in-store personalization experience, selected leather goods are personalized for you on the spot. Your initials are carefully monogrammed before your eyes, turning a beautifully crafted Italian piece into something that tells your story.

It’s more than something you bought in Florence. It’s something you made your own.

01

Choose itFind your SÉYLI leather piece.

02

Personalize itChoose your initials.

03

Make it yoursSee your piece monogrammed in the boutique.

04

Take it homeYour personalized SÉYLI piece, beautifully packaged.

Personalization, on us

Included with your SÉYLI leather purchase.

Discover The Bottega →
Leather press used for in-store SÉYLI monogramming
The BottegaMonogrammed before your eyes

03 — The Firenze address

Discover us in
the heart of Florence.

Tucked away on Via della Vigna Nuova, in the city’s fashion district.

Via della Vigna Nuova, 15R
50123 Firenze FI, Italy

Right next to Gucci, SÉYLI is your little Florence fashion find — a hidden gem worth discovering.

Come find us →
Map detail showing the SÉYLI Firenze location S Via della Vigna Nuova 15R →

04 — The SÉYLI edit

Feminine.
Chic. Timeless.

Curated pieces you won’t find everywhere.

SÉYLI brings together the feeling of a luxury shopping experience with a more accessible approach to fashion.

From effortless everyday dressing to special occasions, our collection brings together feminine, chic and timeless pieces — from clothing and shoes to jewellery, bags and accessories. Alongside carefully selected Italian brands, you’ll find SÉYLI’s own leather goods and accessories, made in Tuscany, Italy.

Our team is here to help you find the silhouettes, colours and pieces that feel right for you — and put the complete look together.

SÉYLI boutique interior with blush flowers and clothing rails
01

The complete SÉYLI look

Styled around you.

02

The wardrobe

Clothing, shoes & jewellery

Feminine, chic and timeless pieces for everyday dressing and special occasions.

Explore the edit →
03

Beautifully considered

Personally styled

Italian brands beside SÉYLI leather goods and accessories, made in Tuscany.

Explore the edit →
Ilyés Dorottya, founder and fashion designer of SÉYLI
Ilyés Dorottya — founder & designer

05 — Behind SÉYLI

A designer’s eye.
A personal point of view.

SÉYLI was founded by Dorottya Ilyés, a fashion designer and stylist who studied at Central Saint Martins and went on to work with renowned fashion houses including Chloé, Isabel Marant and Jacquemus.

Her years in fashion shaped the distinctive eye behind SÉYLI — a love for feminine silhouettes, timeless pieces and the unexpected details that make a look feel personal.

SÉYLI brings that perspective to a more personal way of shopping: a carefully edited wardrobe, pieces chosen to work beautifully together, and a space where you can take your time finding what feels right for you.

From Budapest to Florence, the SÉYLI story continues.

Discover the SÉYLI story →

From Pozsonyi út to Via della Vigna Nuova

The next SÉYLI
chapter begins here.